Konica Minolta –
IPEX

The Brief:
To design and produce an exhibit for IPEX (NEC) to promote Konica Minolta’s wide range of products and solutions, emphasising partnership and improved workflow management.

The Solution:
A custom build double-deck exhibit was created. The upper deck formed a ‘meet and greet’ style environment for face-to-face communications with direct sales partnerships and independent dealerships.

The ground floor focused on ‘Live’ product demonstrations to highlight ‘best in class’ features and benefits of Konica Minolta’s vast product offering.


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